Topic overview
Learn the foundations of Ecommerce.
Ecommerce connects online stores, merchandising, conversion, fulfillment, retention, and customer trust with practical decisions and tasks. Guided examples, comparison, practice, and feedback help members apply these ideas to planning and improving an online retail experience. The goal is to make each step easier to explain, check, and improve.
Learning outcomes for Ecommerce
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1
Explain the main ideas and vocabulary involved in online stores, merchandising, conversion, fulfillment, retention, and customer trust
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2
Follow a repeatable process for planning and improving an online retail experience
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3
Compare examples, identify common mistakes, and improve an approach
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4
Complete an independent ecommerce task and reflect on the result